Drift

On this episode of Seeking Wisdom, DC and DG talk about the power of keeping a beginner's mindset. Yes, even if you're an expert. Plus they break down a single tweet that teaches more about marketing and copywriting in two minutes than you can get from reading 30 copywriting books. It's a gold mine. Seriously. And make sure you listen to the end – DC drops a bombshell about the future of Seeking Wisdom that you don't want to miss.

#151: The Power Of Keeping A Beginner's Mindset (Bonus: Copywriting Lessons From DC & DG)

Looking for the top episodes of Seeking Wisdom? You can catch them on Drift Insider+ at https://drift.ly/plus.

Want to get better every single day? Tune into Seeking Wisdom, a podcast hosted by Drift's David Cancel. You'll learn about leadership principles that have changed his personal and professional outlook and get to hear from with the best of the best across sales, marketing, product, growth and more so you can ensure you're not just meeting, but beating your goals every single day.

Seeking Wisdom

Business

We've got some exciting news for you! If you're looking for the Growth and Operations podcasts, you can now find them in their very own feeds everywhere you listen to podcasts. Simply search Growth by Drift and Operations by Drift or follow the links in our show notes to subscribe everywhere. Remember six stars only ⭐️⭐️⭐️⭐️⭐️⭐️ Happy listening!

A Very Special Message from DG: We're Bringing You More

On this episode of #Operations, host Sean Lane talks with Auvik Network's CMO, Jacqui Murphy. Jacqui and Sean talk about how she's scaled from a marketing team of one to now oversee marketing and business development teams totaling more than 50 people. Plus, why she's banished vanity metrics for good, her belief that the magic comes from the people on her teams – not just the data and much more. Tune in for their in depth conversation now.

#Operations 5: The Math Gives You the Data, but the Magic Comes from the People

On this episode of #Growth, host Matt Bilotti sits down with Greg Skloot, President & COO of Crystal, to discuss a whole new level of personalization. We all know we're targeted online based on past browsing history and offers are often personalized with our name and sometimes location. But are we on the cusp of a whole new level of personalization? One that takes into account personality type and how we might want to be interacted with? Greg and Matt discuss the future of personalization on this episode. Be sure to tune in.

#Growth 11: Is this the future of personalization?

On this episode of #Operations, host Sean Lane sits down with VC and former Salesforce EVP and GM, Brett Queener. Queener joined the company when it was at $11 million in revenue. Today, Salesforce's market cap stands at $123 billion. This monumental growth is due in large part to Queener's focus on specialization and segmentation – essential for the success of any ops pro.

#Operations 4: Metrics are Meaningless without Segments with Brett Queener, VC & Former Salesforce EVP

Today's episode of Growth is all about testing. Matt Bilotti is joined by Drift's growth tech lead Vignesh Mohankumar. Together Matt and Vig discuss the ins and outs of testing products. How should you test the products you're building? When should you test? And equally important – when shouldn't you test? Matt and Vig dig into the considerations you need to keep in mind when testing products and they share real-life examples from building and testing products at Drift. Don't miss out.

Growth #10: How We Think About Product Testing At Drift

Today on #Operations, host Sean Lane sits down with Okta's VP of Business Operations, Jake Randall. Okta's market cap is now $9 billion...not a bad company to learn from. Together Sean and Jake discuss how to actually measure your ops team's performance, scaling through hypergrowth, Jake's career path at Okta, what he's reading now and much more.

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